Ejido Verde

TRANSFORMATIVE WEALTH BUILDING

Ejido Verde in the book 10 Sustainable Entrepreneurs

The presentation of the book “10 Sustainable Entrepreneurs” by Editorial LID, ITESM and Disruptivo TV took place. Ejido Verde, as a sustainable business model, was part of the review of this book. Sponsored by Tetra-pak, this book brings together the 10 most important sustainable companies in Mexico, including Ejido Verde.

In “10 Sustainable Entrepreneurs” successful entrepreneurial projects are highlighted that inspire the path towards sustainability, where collaboration is the cornerstone of success to protect what is good and generate a positive change in the environment.

Humanity is currently facing a critical situation in terms of the climate emergency. The activity of the human being is leaving such a deep and negative mark on the planet that, if we do not take decisive action, the effects will be irreversible and there will be catastrophic consequences for present and future generations.

Business activity that does not build in harmony with the environment is what has led to real dangers such as climate change, desertification, water stress and the degradation of ecosystems, and although it is difficult to measure the problem, it is important to try to understand.
Mónica Marcela Caballero Vázquez, ITESM editor, was the author of the segment dedicated to Ejido Verde, coordinated by Juan Del Cerro, from Disruptivo TV.

Ejido Verde’s reforestation business model

Ejido Verde obtains raw pine resin from plantations on degraded or abandoned agricultural land, managed by ejidos, Indigenous Communities and small properties, predominantly in the Altiplano Purépecha. Pine resin is extracted from pine trees, 10 years after planting, for subsequent processing and transformation into resin derivatives.

The core of the innovative model of Ejido Verde is the highly integrated supply chain that adapts the technological advances achieved worldwide, to increase pine resin yields 10 times per hectare, compared to traditional Mexican harvesting in natural forests, as well such as the creation of financial and technological packages adapted to the social, cultural and social needs of Mexico, in particular of the land tenure regimes, in Michoacán.

The collection of resin produced by native pines through “harvesting” is harmless to the tree and creates income and employment opportunities in ejidos, Indigenous Communities and small Owners, which increase the value of their land and help reduce migration. Because the resin is sourced from community-owned land, this model does not require the capital-intensive and politically risky approach of large-scale land acquisition that is common in forestry.

Harvesting pine resin creates long-term value for the trees, reducing incentives to cut down pine for its lumber. Pine plantations remove carbon dioxide, improve soil quality and provide benefits to watersheds.

Plantations are often adjacent to natural forests, resulting in biological corridors that enhance wildlife habitat protection, watershed conservation, local productivity, income generation, as well as climate mitigation and adaptation. Ejido Verde has demonstrated its ability to build effective governance in an extremely complex environment while providing multiple environmental benefits. To this end, Ejido Verde collaborates with government programs, the private sector, foundations and civil society organizations to create and operate a strategy that aims to improve the conservation of biodiversity and support the generation of prosperity for more than 6,000 families in communities rural and indigenous.

Currently, we use native pine species with high resin yield, endemic to Mexico and Mesoamerica (Pinus oocarpa, P. pringeli, P. leiophylla, P. teocote, P. pseostrobus, P. lawsonii). In our current model, we plant 1,100 native trees per hectare with a desired final density of 800 trees per hectare.

Ejido Verde provides financing, technical assistance and technology for a period of ten years until the trees produce resin and income. Owners are required to provide land and labor. Approximately 70% of the funds pay local people to establish and maintain plantations with technical assistance provided by Ejido Verde. Trees planted today require 10 years of growth before producing resin and income. The ejidatarios, community members and landowners reimburse the investment made with 10% -15% of resin extracted from planted trees, between the years 11 and 20 of the plantation. Ejido Verde also signs agreements to buy all the resin produced at a fair market price.

“10 Emprendedores Sustentables” by Editorial LID, ITESM and Disruptivo TV, a document to which Ejido Verde is proud to belong.

MEDIA CONTACTS
Alejandro Rulfo
comunicacion@ejidoverde.com
(443) 777 1482
Marissa Feinberg
marissa@triplebottomwhy.com
917-494-5041
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