The presentation of the book “10 Sustainable Entrepreneurs” by Editorial LID, ITESM and Disruptivo TV took place. Ejido Verde, as a sustainable business model, was part of the review of this book. Sponsored by Tetra-pak, this book brings together the 10 most important sustainable companies in Mexico, including Ejido Verde.
The presentation of the book “10 Sustainable Entrepreneurs” by Editorial LID, ITESM and Disruptivo TV took place. Ejido Verde, as a sustainable business model, was part of the review of this book. Sponsored by Tetra-pak, this book brings together the 10 most important sustainable companies in Mexico, including Ejido Verde.
The presentation of the book “10 Sustainable Entrepreneurs” by Editorial LID, ITESM and Disruptivo TV took place. Ejido Verde, as a sustainable business model, was part of the review of this book. Sponsored by Tetra-pak, this book brings together the 10 most important sustainable companies in Mexico, including Ejido Verde.
We are proud to be among our peers, each sharing an incredible example of how business can earn a profit, benefit its communities, and take climate action. We must all be part of the solution, so I encourage interested business leaders to contact me to learn more about regenerative business.
TRANSFORMATIVE WEALTH BUILDING Start of the 2022 Planting Season in Ejido Verde – Mexico. More than 500,000 tree seedlings will be planted to help restore
Maintaining and restoring healthy forests, agricultural land and coastal & marine ecosystems as a set of solutions to address the interlinked challenges of climate change, environmental degradation and rural development.
Pine resin has a huge economic potential as it has many commercial uses. Slowly extracted from barks of pine trees, the use of pine resin goes way back—from being used in the making of Noah’s Ark as a sealant, all the way to being used as medicine by the indigenous cultural group Purépecha. To this day, pine resin is used in preservatives, kosher ingredients, pharmaceuticals, and electronics, among others. Because of its sticky component, pine resin can also potentially pose a positive impact to the environment by being used as a substitute of petroleum, which is used in making adhesives such as shoe glue.
“We all want to make a profit,” Ejido Verde CEO Shaun Paul told Mongabay. “But we have certain social, environmental values that are just as important as the need for profit. We want to make the environment better, not worse. We want to make people better off socially, not worse. We want to be regenerative, we don’t want to be extractive.”
Ejido Verde is a mass-reforestation project structured as a private-public-Native initiative, an innovative form of social enterprise and community forestry that will benefit the most marginalized rural families, sustainably alleviate poverty, and improve the environment—in addition to providing a key raw material for an established industry.
